In January 2015 the British Retail Consortium (BRC) released its annual crime survey and reported that crimes against retailers had jumped by 18% compared to the previous 12 months, with the industry facing the highest levels of crime for ten years.


the cost of crime to the retail industry in 2013/14


of shop thefts are carried out by organised gangs


reported offences resulting in loss or damage.



Due to the diversity of the retail sector, together with the many types of criminal activity that retailers face on a daily basis, SmartWater offers a consultative approach to retail security.

We don’t just offer security products, we take the time to understand the threats to your business and help you devise and implement a security plan that directly targets the root of the problem. Not only does this minimise the risk of wastage and overspending, it also maximises your return on investment and in some cases eliminates the need for other resource-intensive security methods.

Some of the many threats that we can help you overcome include:







Smash &







We can tailor the support we provide for all types of retail business environments, from independent privately-owned stores through to banks, building societies, supermarkets, distribution centres and large high-street chains with a national presence.



Retailers face the unenviable challenge of having to simultaneously protect themselves from many different security threats. Our consultative approach gives you access to a range of different SmartWater forensic products which can be deployed strategically depending on your needs.

Before we recommend a solution, and depending on the scale of the problem, we will carry out a comprehensive threat assessments at store-specific, regional and national levels. This will give a comprehensive understanding of your challenges and help us identify the best course of action.

Our core objective is to reduce your risk of criminal attack by targeting persistent offenders, spreading awareness of SmartWater amongst thieves, and creating a long-lasting, powerful deterrent. Some of the ways SmartWater is used within retail environments include:


Forensic Spray systems
to identify
persistent thieves (internal or external).


Forensic stock coding
to identify counterfeit
goods and shoplifters


Forensic asset coding
to protect
essential business equipment



SmartWater delivers significant short, medium and long-term benefits for our clients. The reductions in criminal activity that our clients frequently experience not only produces substantial cost savings, it also minimises down-time and disruption, helping to protect your brand equity. Our clients include:


Waitrose Supermarkets:
All 341 Waitrose branches use SmartWater to protect iPads,
laptops, printers, click & collect handsets and other
business assets. A number of stores also have SmartWater
spray systems installed to protect cigarette kiosks.


Jewson Tool Hire:
Leading builders merchants, Jewson is using SmartWater at
all 230 of it's tool hire branches to protect equipment stored
onsite as well as reduce the risks of equipment being
stolen when out on hire.


G4S Cash Services (UK):
G4S cash-in-transit vans used to supply retailers and banks use
SmartWater to identify and deter robbers whp steal their
cashboxes. Over 250 robbers and associates have so far
been convicted thanks to SmartWater evidence.


SmartWater is used nationally by high-street jewellers
Beaverbrooks in order to deter incidents of robbery along
with out-of-hours burglaries through the use
of SmartWater spray systems.



Since introducing SmartWater spray systems in fixed locations and marking all of our mobile devices we’ve received positive feedback from in-store colleagues. We have confidence in SmartWater’s abilities as a deterrent, it’s easy to use and we’re aware that the police are looking for it.






Splashing the cash, and criminals, could cut ATM crime in communities as the Co-op teams-up with award-winning forensic technology company SmartWater ...

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Tradewatch partnership scheme launched in Edinburgh


Police in Edinburgh have launched a partnership campaign with the city's second-hand retailers to help tackle acquisitive crime.

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Bags of Difference


Drug addicts and would-be burglars are being warned to stay out of trouble – every time they visit the chemist. Basildon Police have printed war...

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Pair jailed for cash-in-transit robbery


A man who attacked a security guard with a baseball bat and stole £25,000 has been jailed for nine years.  32-year-old Jamie Threadgold, wa...

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Our Retail Clients




Forensic Spray
Systems Brochure
  Retail Case


  • “Our collaboration with SmartWater has enabled us to identify cable theft risks and to respond quickly to emerging trends in order to implement proactive mitigation plans, particularly through tactical deployments. T... Read More »

    Liam Sumpter, Area Director, Network Rail

  • "The after-sale service that SmartWater continues to provide to Thames Water is truly outstanding. As a Security Specialist I have to react very quickly to changing situations and knowing that I can rely on the support... Read More »

    Jon Lorimer, Security Specialist, Thames Water

  • “SmartWater has been central to reducing burglary in the borough of Brent and for building more confidence within our communities. Criminals know about SmartWater and are aware that contact with it will effectively d... Read More »

    Chief Superintendent Matt Gardner, Borough Commander for Brent, Metropolitan Police Service

  • "Theft of metal is a serious crime and has had a devastating effect on a large number of our customers since 2007. From the beginning of the metal theft epidemic, we have been working in close partnership with SmartWat... Read More »

    David Bonehill, Claims and Risk Services Director, Ecclesiastical Insurance Group (EIG)

  • “Police Scotland continues to work alongside our communities and relevant partners to tackle housebreaking and protect people’s homes and belongings from acquisitive criminals. This exciting opportunity with SmartW... Read More »

    Superintendent Matt Richards, Police Scotland

  • "The risk management package that SmartWater has put together for us demonstrates the level of understanding and experience they have of dealing with metal theft. Their team offers a truly holistic crime prevention ser... Read More »

    Bernie Auguste, Head of Security, Openreach (a BT Group Business)

  • “SmartWater has had a big role in cutting down burglaries. Not only does it help make people feel safer, it also gets people thinking about other ways they can protect their homes. It also acts as a powerful deterren... Read More »

    Allan Breeton, Deputy Director, Nottingham Crime and Drugs Partnership

  • “As a charity War Memorials Trust greatly values its partnership with the SmartWater Foundation. It is wonderful to work with another organisation which recognises the importance of protecting the nation’s war memo... Read More »

    Frances Moreton, Director, War Memorial’s Trust

  • "Since introducing SmartWater spray systems in fixed locations and marking all of our mobile devices we’ve received positive feedback from in-store colleagues. We have confidence in SmartWater’s abilities as a det... Read More »

    Sheila Mitchell, Change Advisor, Waitrose Business Protection

  • "Our partnership with SmartWater has proven itself in the courts many times - contributing invaluable forensic evidence and leading to a significant number of criminal convictions. Throughout our working relationship, ... Read More »

    Tim Horsfall, Risk Technology Development Manager, G4S Cash Services UK

  • “It is fantastic to be working with SmartWater to support the communities around the Mutley and Greenbank area in the reduction and prevention of crime. Other police forces have shown that the use of SmartWater kits ... Read More »

    Detective Constable Jamie Gilbert, Devon and Cornwall Police

  • “SmartWater is an excellent way of tracking stolen property. It is practically impossible to remove and ensures that the item can easily be traced back to the original owner and lead the person found in possession of... Read More »

    Inspector Simon Crick, Hackney Police, Metropolitan Police Service

  • “Using SmartWater is a great way of protecting your property and it is a known deterrent for burglars who know that if they get caught handling items marked with it, they are probably going to go to jail. We’ve pur... Read More »

    Councillor Chris Bond, Cabinet Member for Environment and Community Safety, Enfield Council

  • "If criminals know that SmartWater has been used, it makes it much less attractive to them. They know they will be more likely to get caught and it makes it harder for them to sell things they steal.”... Read More »

    Sergeant Fergus Caulfield, Essex Police

  • “All of our equipment has now been forensically marked with SmartWater and signage is on display around the vessels to warn would-be thieves. We are fortunate in that we rarely experience any criminal activity, but w... Read More »

    Rik James, Head of Purchasing, Calecore Ltd

  • “My experience of the SmartWater team has been excellent from start to finish. The fact that their primary focus is being proactive means that you have a real confidence that those reactive instances will be reduced.... Read More »

    John Stevenson, Operations Manager (Residential Accommodation), University of the West of Scotland

  • “Airwave is a company committed to delivering secure and reliable communications to all of Great Britain’s emergency services and public safety agencies. Our Network is a vital tool for the emergency services and m... Read More »

    Stephen Druitt, Operational Security Manager, Airwave Solutions Ltd

  • “We want to get the message across to local people that police forces throughout the UK are now trained to look for SmartWater. Derbyshire Dales residents clearly appreciate that SmartWater can be a very useful tool ... Read More »

    Inspector Bryan Hall, Derbyshire Police

  • "By funding the SmartWater technology and working with the police we have already reduced the number of victims of crime within the local estate." ... Read More »

    Gary Lumb, Community Safety Manager, Wakefield and District Housing

  • “When we started this project with the Huddersfield Crime Prevention Panel and SmartWater, we were confident that it would lead to a reduction in the number of thefts of stone. A 43 per cent reduction in thefts is, h... Read More »

    Mark Wall, Crime reduction officer for Kirklees, West Yorkshire Police

  • "SmartWater has played a crucial role in helping us to develop a layered security strategy. Cable theft can have a massive impact on our business, so the ability to deter thefts was a key factor in our decision to go w... Read More »

    Mark Diffey, Director, MEMS Power Generation

  • “A lot of work has gone into this project and we have definitely seen substantial reductions in the number of reported thefts. Perhaps most telling is that since we started the SmartWater project, my staff and the lo... Read More »

    David Evans, Harbour Master for the River Hamble

  • "Research shows that areas where SmartWater has been introduced have seen dramatic reductions in the number of opportunist thefts and burglaries." ... Read More »

    Inspector Mark Barlow, Newcastle Borough Local Policing Team, Northumbria Police

  • "Burglary can have a huge impact on the lives of victims and SmartWater has proved an innovative way to tackle it.” ... Read More »

    Councillor Sophie Linden, Deputy Mayor of Hackney Council, London Borough of Hackney

  • “SmartWater is a great way for people to protect their belongings and helps us to get your stolen items back to you if they are recovered, which can offer a lot of peace of mind. It is also a useful deterrent against... Read More »

    Sergeant Nick Reason, Derbyshire Police

  • “Thieves know that SmartWater is bad news for them and it brings peace of mind for residents.” ... Read More »

    Ann Sutcliffe, Executive Director for Neighbourhoods, Shropshire Housing Group

  • "The SmartWater technology in our trap houses and cars is so effective that in less than 72 hours from the trap house being broken into, (the offender) was arrested, interviewed, placed before the Courts and pleaded gu... Read More »

    Detective Sergeant Madeline Ryder, Brent Police, Metropolitan Police Service

  • "SmartWater is a unique coding system which has been used by police forces for a number of years to tackle both commercial and domestic burglary. It has proved to be a very effective deterrent to offenders where other ... Read More »

    Rachel Carr, Community Safety Officer, Cambridgeshire Police

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